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5 Invaluable Marketing Books to Help Grow Your Brand
2 hours ago
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...
Continue ReadingGet in Gear With These Automotive Promo Products
Oct 20
Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...
Continue ReadingCase Study: Fun in the Sun
Oct 13
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...
Continue ReadingReturn of the Events: 6 Products for Concerts and More
Oct 06
Live music is back! Venues are opening their doors, and artists are announcing tour dates again. After more than a year of few to no events for most places, bands, club promoters, venue owners, and mo...
Continue ReadingCase Study: Thank You for Spooning
Sep 29
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...
Continue ReadingTasty Products to Satisfy a Sweet Tooth
Sep 21
If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them rem...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Sep 14
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...
Continue ReadingCase Study: Attract New Customers
Sep 07
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...
Continue ReadingCase Study: A Hole in One Promotion
Aug 31
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...
Continue ReadingCase Study: Keep it Cooler
Aug 24
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Aug 16
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue Reading30 Quotes That Will Motivate You to Succeed
Aug 09
We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....
Continue ReadingCase Study: Resort Incentive Yields Oceans of Opportunity
Aug 02
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...
Continue ReadingWork Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle
Jul 25
Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these pro...
Continue ReadingCase Study: A Getaway Promotion
Jul 18
A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to keep ...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
Jul 11
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...
Continue Reading6 Benefits of Customer Loyalty Programs
Jul 03
Everybody loves getting new business – it’s exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into g...
Continue ReadingKnow Your Shades: 4 Types of Iconic Sunglasses
Jun 26
“The future’s so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wea...
Continue ReadingCase Study: The Big Picture
Jun 19
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...
Continue Reading6 A+ Products for Online Education Courses
Jun 11
Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and study...
Continue ReadingCase Study: Wheelie Important Paperwork
Jun 04
Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They ...
Continue ReadingCase Study: Calendar Puns are Week
May 28
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...
Continue Reading6 Promotional Products to Fit Your Budget
May 21
Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your comp...
Continue ReadingProduct Safety: What You Need to Know
May 14
No matter what they’re purchasing, no one wants their products to be unsafe – it’s a no-brainer! In the United States, there are several different product safety regulations that pro...
Continue ReadingCase Study: "Single Use" Pens for COVID-19
May 07
In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...
Continue ReadingHow One Hour Can Determine Your Success
Apr 30
After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ave...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Apr 22
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...
Continue ReadingCase Study: Sometimes You Just Need to Vent
Apr 15
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budg...
Continue Reading6 Promo Products for the Great Outdoors
Apr 08
A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...
Continue ReadingProducts and Tips to Boost Your Work From Home Productivity
Apr 01
With all the shelter in place and social distancing rules to help flatten the curve of COVID-19, more people are working remotely than ever before. It’s important to make sure your at-home workp...
Continue ReadingCase Study: Shop 'til You Drop
Mar 24
A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...
Continue Reading6 Products for the Aspiring Home Chef
Mar 17
Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it takes t...
Continue ReadingSatisfy Your Customers’ Cravings With These 6 Sweet Treats
Mar 10
Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 of o...
Continue ReadingCase Study: Stick to the Schedule
Mar 03
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Feb 24
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...
Continue ReadingCase Study: Computer Repair At Your Fuzzy Fingertips
Feb 17
A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...
Continue ReadingHow to Create Buzz Around a Launch With Promo Products
Feb 10
So, you’re launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this laun...
Continue ReadingCase Study: Lunchtime Loot
Feb 03
A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...
Continue ReadingCase Study: Zip It Up
Jan 26
Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...
Continue ReadingCase Study: Pillow Box
Jan 19
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...
Continue Reading8 Elegant & Engravable Promotional Products
Jan 12
The promotional products industry has become so successful for one reason: people like free stuff. It’s true! So, how do you know which of the millions of products you want to be associated with...
Continue ReadingCase Study: You Can Count on Us
Jan 05
The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavirus...
Continue ReadingCase Study: Life of the Mardi
Dec 29, 2020
Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...
Continue ReadingCase Study: Look, Ma, No Hands!
Dec 22, 2020
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...
Continue ReadingCheers! Let’s Sell More Beer!
Dec 15, 2020
Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales, ...
Continue Reading8 Corporate Gifts for Your Employees
Dec 08, 2020
The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...
Continue ReadingThe Best Promotional Products for Sports Fanatics
Nov 30, 2020
With football season right around the corner, people are gearing up to support their favorite teams. Whether they’re grilling hot dogs at a tailgate or cheering in the stands, fans love wearing...
Continue ReadingTop 8 Promotional Products for Real Estate Professionals
Nov 23, 2020
If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...
Continue ReadingWords Have Power: Why Copywriting Matters for Your Business?
Nov 16, 2020
When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...
Continue Reading8 Essential Office Supplies for Remote Workers
Nov 09, 2020
Since the CDC declared the COVID-19 virus a pandemic on March 11, 2020, various shelter-in-place and social distancing rules have been put into place to help slow the rate of infected peoples in the p...
Continue ReadingCase Study: Good Deeds for Kids in Need
Nov 01, 2020
Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization’s largest fundraising ...
Continue Reading5 Promotional Products That Will Have Your Clients Dreaming
Oct 25, 2020
There are a lot of branding opportunities that go unnoticed in a world of t-shirts and coffee mugs. In fact, there’s an entire industry that spends every waking hour thinking of ways to help you...
Continue ReadingCase Study: Bear With Us
Oct 18, 2020
Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it was...
Continue ReadingIt's Party Thyme: 7 Products for Plant Lovers
Oct 10, 2020
In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...
Continue ReadingYou Need More Cowbell
Oct 03, 2020
Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...
Continue ReadingTake 5 of These Promotional Products for the Medical Field, and Call Me in the Morning
Sep 26, 2020
It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...
Continue ReadingLet's Get Physical With These Activewear Promo Products
Sep 19, 2020
Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness and...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
Sep 11, 2020
Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...
Continue ReadingCase Study: Happy to Hang Around
Sep 04, 2020
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...
Continue ReadingCase Study: Jamming Out
Aug 28, 2020
A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...
Continue ReadingHow to Gain Inspiration in 5 Minutes
Aug 20, 2020
People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...
Continue ReadingLanyards: Everything You Need to Know
Aug 13, 2020
When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different sty...
Continue ReadingCase Study: Fresh Mesh Promotions
Aug 06, 2020
Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentations....
Continue ReadingThe Secrets to Attracting Ideal Customers
Jul 29, 2020
You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attracting...
Continue ReadingUsing Customer Profiles to Find the Perfect Promo Products
Jul 22, 2020
When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to bui...
Continue ReadingCase Study: The Write Way
Jul 22, 2020
Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of...
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